Skillset New Zealand Blog

Ideas to help your team develop personally and professionally.

Does this sound familiar? You’ve sent your latest social media posts out into the world and now you’re eagerly waiting for your audience to respond. You wait, and you wait, but your post just sits there forlornly without a single like, retweet or comment.

Finding the right audience online requires just as much research as any other campaign, whether it is PR or marketing.

About Andrew Jack

Andrew Jack is Skillset's social media commentator.

Being a millennial has helped ensure that social media is a big part of his life. He's an experienced blogger, builder of websites and an author.

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